STRATEGIC INSIGHT, INC.

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W. Lee Steele is the founder and President of Strategic Insight, a marketing consulting firm based in Phoenix, Arizona.

His firm's clients range in size from small start-up companies to multi-million dollar international firms, including IBM, Budget Rent a Car, Scudder Kemper, Diadora, Arizona Public Service, AG Communications Systems, viaLink, the National Association of Convenience Stores, and the United Nations. He has provided counsel to clients in more than 25 different industries throughout North America.

Mr. Steele holds a degree in Marketing from the University of Missouri and has over 15 years of sales and marketing experience with such international firms as Wilson Sporting Goods Company, Polaroid Corporation, Igloo Corporation, and Penn Racquet Sports.

He has been designated a Certified Professional Consultant by the Academy of Professional Consultants & Advisors.

Mr. Steele is a Past President of the Arizona Business Alliance and is the Official Marketing Consultant to the Arizona Technology Incubator and its associated companies. Mr. Steele is the Co-Chairperson for the Technology Committee of the Greater Phoenix Chamber of Commerce.  Mr. Steele is currently the "Resident Marketing Expert" for the Marketing Community Forum at BizLand.com.

He has also been listed in the National Directory of Who's Who in Executives & Professionals.

Mr. Steele is a nationally renowned guest speaker, lecturer, and writer. You can find many of his business & marketing-related articles published in various business magazines and on the Internet.

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